Meet Our People

The Experts Behind Aaivooraa

Our bilingual team of data scientists, marketing strategists, and business advisors brings decades of combined experience serving Canadian organizations across every province and territory.

OUR PHILOSOPHY

Built on Expertise, Driven by Data

At Aaivooraa, every team member shares a commitment to evidence-based decision making. We believe that artificial intelligence enhances human judgment rather than replacing it. Our professionals combine deep technical knowledge with practical marketing experience to deliver insights that translate directly into business growth.

Serving the Canadian market means understanding its diversity. Our team operates fluently in both English and French, and our strategists have direct experience across industries ranging from technology startups in Waterloo to retail chains in Montreal and resource companies in Calgary. This breadth of exposure ensures that recommendations are always grounded in real market dynamics.

We recruit specialists who have worked on both the agency and client side of digital marketing. This dual perspective means our team understands not just what the data says, but how to turn analytics into actionable plans that marketing departments and leadership teams can execute with confidence.

collaborative team meeting in modern Canadian office space with digital screens showing analytics data

25+

Team Members

LEADERSHIP

Our Leadership Team

Seasoned professionals guiding our mission to empower Canadian businesses with intelligent digital marketing solutions.

portrait of Sarah Tremblay founder and chief strategist at Aaivooraa digital marketing

Sarah Tremblay

Founder & Chief Strategist

Sarah founded Aaivooraa in 2017 after fifteen years leading digital marketing initiatives at agencies across Toronto and Montreal. She holds a Master's degree in Business Analytics from McGill University and is a frequent speaker at Canadian marketing conferences. Sarah's expertise spans multi-channel campaign architecture, AI adoption strategy, and organizational digital transformation.

300+

Campaigns Led

150+

Clients Served

15

Years Experience

portrait of Marc-Antoine Dupuis director of AI analytics and machine learning at Aaivooraa

Marc-Antoine Dupuis

Director of AI Analytics

Marc-Antoine leads the data science team, designing and maintaining the machine learning models that power every Aaivooraa dashboard. He earned his PhD in Computer Science from Université de Montréal with a focus on predictive modeling. Fluent in both English and French, Marc-Antoine ensures our platform meets the linguistic and analytical needs of every Canadian market segment.

50+

Models Built

10

Years in AI

30+

Integrations

portrait of Priya Nair senior marketing advisor specializing in Canadian business growth strategy

Priya Nair

Senior Marketing Advisor

Priya specializes in growth strategy, competitive landscape analysis, and cross-platform campaign management. With over a decade of experience across retail, SaaS, and professional services in Canada, she has guided more than eighty businesses through digital transformations. Priya holds an MBA from the Rotman School of Management and is certified in Google Analytics and Google Ads.

120+

Strategies Delivered

95%

Client Satisfaction

80+

Businesses Coached

CORE TEAM

Specialists Who Power Your Success

Beyond leadership, our team includes dedicated professionals in data engineering, client success, content strategy, and platform development.

portrait of data engineer specializing in marketing analytics pipelines

James Okafor

Lead Data Engineer

James architects the data pipelines that connect client advertising platforms to our analytics engine. With eight years of experience building scalable ETL systems, he ensures data flows seamlessly from dozens of marketing channels into unified dashboards.

portrait of bilingual client success manager serving Canadian businesses

Camille Bergeron

Client Success Manager

Camille serves as the primary point of contact for our Quebec-based clients. Fully bilingual, she translates complex analytics into clear recommendations during weekly strategy calls and ensures every client receives personalized attention throughout their engagement.

portrait of content strategist focused on SEO and digital marketing content

Ethan Whitfield

Content Strategy Lead

Ethan develops content frameworks that align with AI-generated keyword opportunities and audience insights. He previously led content teams at two Canadian SaaS companies and brings a sharp understanding of how editorial quality intersects with search performance and paid media alignment.

portrait of platform developer building marketing analytics dashboards

Anisha Patel

Platform Developer

Anisha builds and maintains the client-facing dashboard interface. With a background in full-stack development and UX design, she focuses on making complex data accessible through intuitive visualizations that non-technical stakeholders can navigate and interpret without training.

portrait of paid media specialist managing Google Ads and Meta campaigns

David Chen

Paid Media Specialist

David provides expert guidance on Google Ads and Meta advertising strategies. Certified across all major advertising platforms, he helps clients understand how AI-generated insights translate into budget allocation decisions and audience targeting improvements for their paid campaigns.

portrait of bilingual account coordinator supporting client onboarding

Sophie Lavoie

Account Coordinator

Sophie manages the onboarding process for new clients, coordinating between data engineering, strategy, and client success teams. She ensures every integration runs smoothly and that clients receive their first insights report on schedule, whether they prefer communication in English or French.

portrait of machine learning engineer developing predictive marketing models

Raj Mehta

ML Engineer

Raj develops and refines the predictive models that power our anomaly detection and budget optimization features. He brings seven years of experience in applied machine learning, with a particular focus on time-series forecasting and classification tasks relevant to digital advertising performance.

portrait of quality assurance analyst ensuring analytics accuracy and report reliability

Megan Sinclair

QA & Analytics Analyst

Megan validates every automated report before it reaches clients, checking for data accuracy, visualization clarity, and contextual relevance. Her background in statistics and marketing research ensures that the insights we deliver meet the highest standards of reliability and practical value.

OUR VALUES

What Guides Our Work

Every team member at Aaivooraa operates according to these core principles, which shape how we serve our clients and collaborate internally.

Transparency

We share our methodologies openly. Clients always understand how we arrive at our recommendations and what data supports each conclusion. There are no black boxes in our analytics process.

Evidence First

Opinions are useful, but data is decisive. Every strategy recommendation is backed by measurable evidence drawn from campaign performance, market benchmarks, and validated AI models.

Bilingual Access

Canada is officially bilingual, and so are we. Every dashboard, report, and consultation is fully available in English and French to ensure equal access for all Canadian businesses.

Data Security

Client data is stored exclusively in Canadian data centers with enterprise-grade encryption. We maintain strict access controls and conduct regular security audits to protect your information.

25+

Team Members

8

Provinces Represented

2

Official Languages

150+

Combined Years of Experience

Work With Our Team

Whether you are looking for AI-powered analytics support, strategic marketing advice, or a comprehensive digital transformation partner, our team is ready to help. Every engagement starts with a complimentary discovery session where we assess your current position and outline how our expertise can support your goals.

Our bilingual team serves businesses across all ten provinces and three territories. Reach out today to connect with a dedicated specialist who understands your market.

professional team collaborating around a table with laptops and marketing analytics displays